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About

Software doesn't change a business. The people running it do.

Danielle Matarasso · Founder, Numeriq Advisors

I spent years as an operator learning the same lesson over and over: the hard part of any change is human, not technical. Numeriq is built around that.

Danielle Matarasso, founder of Numeriq Advisors
Why I built Numeriq

I have carried a number. I opened new markets, drove more than 30% of a company's growth through partnerships, and worked on product adoption, the unglamorous job of getting real people to actually use what we shipped. I managed to a pipeline and a quota, and I was the one who had to answer when things went wrong.

That work taught me what happens when you put a lot of people, cultures, and personalities inside one business. One more tool does not fix it. Adoption is a human problem before it is a technical one, and that is exactly where most AI quietly dies.

So I built Numeriq to wear both hats at once, the operator's and the people leader's, and blend AI into the few workflows that actually move outcomes. Modernize the business, elevate the people. Leave no one behind.

The background under that: audit at EY, mergers-and-acquisitions diligence at KPMG, an MBA at Chicago Booth, then five years operating inside a Chicago tech company across sales, product, growth, and partnerships.

The team running the business is the only thing that ever does.
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